Doing Business Here
Elsie Russell of 2 Chicks Home and Market
- E-Commerce Grant Recipient
- "In the Fall of 2019, we were part of a fire that happened downtown and had to relocate and had to pivot. Right after the fire, we had gone to a business bootcamp. That was amazing and we came back with all these ideas and tools and how to get back on our feet. And we did that. The building was renovated…and, unfortunately, in February 2020, four weeks later, COVID forced us to lock the front door…and then came along the DDA grant opportunity and it was a game changer for us… We didn’t have anybody walking in our brick and mortar, so we really needed to go e-commerce. We did classes online that allowed us to buy equipment that we did not have already and to do Zoom video classes and curbside pickup and all kinds of things like that too, and virtual shopping. We were able to put a lot of our products on that e-commerce, especially our creative lines, so folks could continue to shop. It added an additional stream of revenue that we really needed at the time and that we still benefit from today. So if you have an opportunity to check out the E-Commerce Grant, you won’t be disappointed. I promise!"
Market Access and Transportation
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