Community - Denison Development Alliance, TX (DDA)

Community Profile

Nitia Musico with Monsters on Main

E-Commerce Grant and Facade Grant Recipient

"Monsters on Main…came about after a Destination bootcamp, which was funded by Denison Development Alliance. That along with the E-Commerce Grant, helped me transition fully into Monsters on Main. The E-Commerce Grant allowed us to set up the website. We decided to use Shopify so it integrated in-store purchases with all our online purchases. The grant allowed us to do more social media and help with advertising. It also allowed us to set up a shipping station. So that was an amazing help... When we purchased the building, it was orange. So we now have a nice blue building [due to the Façade Grant]. Our windows leaked a lot, so the Facade Grant allowed us to replace our windows. But the most important thing for me, of course, was the signage. I'm lucky enough to have one of the biggest signs downtown. So I love the fact that my monsters are on display on the sign."

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